Early-bird offers
Set a limited offer period to make the benefits of buying early clear. Check the end date, and distinguish the discount from any automatic change to the ticket’s base price.
Tickets and sales / Promo codes
Give people a reason to buy a ticket—and set clear limits for your campaign.
Create a promo code for early buyers, a partner or your regular audience. Choose a percentage or fixed-amount discount, events, dates and limits so the offer terms are clear to you and your guests.
A campaign with a specific goal
Different reasons for offering a discount call for different validity periods and usage rules.
A partner’s audience
Share a unique code and agreed wording for the offer. To track visits and purchases from a placement, add a link with UTM tags.
Welcoming guests back
Prepare a clear offer for your audience. Set a usage limit and expiry date, while bearing in mind that recipients may share the code with others.
Details
Settings to keep your promotion under control
Discount type and final price
A percentage works well for offers with different prices, while a fixed amount makes the monetary saving clear. In either case, test the checkout before promising your audience a final price.
Eligible events and dates
Selecting events determines where the code can be used, while the start and end dates define the promotion period. Include the same terms alongside the code in your post so visitors don’t have to guess the restrictions by trial and error.
Limits and deactivation
The overall limit and per-customer limit control code usage. If your promotion changes, review the settings and deactivate the promo code if needed. This does not cancel purchases already made or any promises made in connection with them.
Launch your promotion with the terms checked
- 01
Define your offer
Choose the goal of your campaign and the discount amount. Check how the buyer’s price will change and whether it fits your event budget.
- 02
Set usage limits
Choose all events or specific events, start and end dates, an overall usage limit and a limit per buyer. Check that the promo code is active before sharing it.
- 03
Test the code as a buyer
Apply it during checkout for an eligible event and check the final amount. Share the exact code, dates and terms with your audience; when the campaign ends, deactivate the code if you no longer need it.
Check in advance
Check these before sharing the code
The discount is calculated
You understand the final price and the economics of the offer.
Restrictions match the promotion
The events, dates and limits are reflected in the promotion copy.
Checkout has been tested
The code applies to the intended event and gives the expected result.
FAQs
FAQs
What types of discounts are supported?
A percentage discount from 1 to 100% or a fixed amount. Before launching, test it with an actual selection of tickets and check the order total. The organizer decides the discount amount.
Can I limit a promo code to one event?
Yes. You can select specific events or apply the code to all events. Check the list before sharing it, especially if tickets for several events are on sale in your account at the same time.
Can I limit the discount to a ticket category?
The interface described here lets you select events; it does not provide a separate limit by ticket category. If the campaign should apply to only part of your offer, check the right setup with support before promising it to your audience.
What’s the difference between the overall limit and the limit per buyer?
The overall limit caps the total number of times the code can be used; the per-buyer limit caps how many times one buyer can use it. Neither is an event capacity limit or an identity check. The number of available tickets is set separately.
Why isn’t my promo code working?
Check the spelling, whether the code is active, the dates, the selected event and whether any limits have been reached. If the terms are met but the code still doesn’t work, save the checkout details and contact support before sharing the campaign widely.
OBLAKKARTE
Set up a promotionPrepare a promo code for your audience
Create an event and set up an offer with clear dates and limits.